As a prominent startup accelerator initiative by the Ministry of Investment & International Cooperation that was created to support and empower the next generation of Egyptian entrepreneurs, Fekretak Sherketak's ad campaign was deployed on both Masrawy and Yalla Kora, among other established websites, to promote their services such as providing funding, mentorship, training and much more.
The advertisements generated the necessary exposure for the ministry’s initiative, connecting Egypt’s startup ecosystem players for a better future.